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People are a saving grace for a Covid-weary logistics/supply-chain industry under enormous pressure

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Bidvest workers in warehouse

JOHANNESBURG, 14 March 2022 –  As much as automated systems are revolutionising supply chains, human capital – and more importantly, the quality thereof – remains paramount.

In Part 1 of the State Capture Commission’s report released this year, Justice Raymond Zondo went to great lengths to explain how government procurement processes had been subverted well before state capture even became part of the national conversation. Goods and services were procured when they were not needed, and there was often unnecessary duplication of work.

These practices were the direct result of people who were either unscrupulous or grossly incompetent.

This is an extreme example, but it does show what can happen when the wrong people are left to oversee logistics and supply chains.

While for the moment the worst of the Covid-19 pandemic appears to be over, Russia’s invasion of Ukraine is giving rise to further turmoil in the world economy as fuel prices skyrocket and sanctions reshape global supply chains.

That said, there is no doubt that the impact of the virus is also still being felt. Shipping costs remain high, and the world has not yet recovered from the microchip shortage affecting a number of industries.

The situation will necessitate that skilled logistics leaders and staff are in place to weather the storm and ensure that businesses won’t only remain sustainable, but profitable as well.

The supply chain industry is facing continuous change and major shifts due to the complex demands of customers. This has an impact and certain quality expectations on the roles of the supply chain specialists to adapt and shape business solutions.

Polly Mitchell-Guthrie, of supply chain software company Kinesis, points out that because today’s supply chains face many disruptions, it makes it extremely difficult to establish patterns, and no matter how technologically-advanced algorithms may be.

“It’s humans who possess the ability to derive meaning from context, so when disruptions arise, it is people who are able to use business acumen and domain expertise to make the best decisions for their supply chain,” she comments in Engineering & Technology magazine.

Certainly in South Africa there is huge scope for young, driven entrepreneurs to contribute effectively to supply chains.

A World Bank analysis for South Africa released in 2021 argued that if the country were to match the self-employment rates of countries like Brazil, Mexico and Turkey, making up an estimated 30% of all jobs, it could potentially halve its dismal unemployment rate of 34.9%.

Furthermore, the global human capital market size is expected to reach $32.68-billion (R502-billion) by 2027.

According to Fortune Business Insights, the increasing proclivity of companies towards artificial intelligence and machine-learning to eliminate unnecessary IT costs will foster the growth of market sales.

In other words, there is fertile ground for the country’s entrepreneurs to grow, and people will be at the heart of any potential revival. 

“People are the champions in making a business a success,” says Bidvest International Logistics’ (BIL) human resources director Harry Dimo.

“People are the fundamental human resources to provide quality service to the customers, therefore it is a must to continuously improve employees’ efficiency and performance.”

Dimo cannot stress enough the importance of having the “correct people with the appropriate skills sets and experience” on board to ensure processes happen as they should.

“The common qualities include the ability to solve technical problems, always display a sense of energy, learning and innovative capability, good leadership traits and intellectual humility.

“Individuals also need to be savvy in terms of the supply chain industry and be able to adapt to the continuous changes and challenges.”

At BIL, recruitment practices are geared to ensuring the company attracts and retains the best possible talent in the market.

Scouting for this talent occurs in a variety of ways. These include a state-of-the-art recruitment platform that connects to LinkedIn and all the biggest electronic job boards. There are also a large number of candidates on BIL’s database that enables it to find suitable replacements in shortened periods. The company also enjoys close relationships with recruitment agencies and boasts a well-established Employee Referral Programme which rewards employees for referring people they know to BIL.

Dimo recommends that recruiting individuals or companies should review their hiring processes by interrogating their pros and cons and align their hiring approach to business competency requirements.

By no means is BIL the only business that has had to endure the challenges of Covid-19, but it does stand out as one that has done so successfully.  This is because its leaders continued to support and develop its staff despite the pressures on global supply chains. 

“The BIL Academy had to become more innovative in how training and development should be remotely presented to employees, which brought about a big shift to insource training solutions which traditionally were outsourced to training providers,” Dimo explains.

“Management is constantly faced with the difficult task of keeping employees motivated during tough economic challenges, including Covid-19 circumstances, both inside and outside of the workplace. As a result, the best practice leadership approach is critical to ensuring that we cultivate a motivated, happy and productive workforce.”

BIL possesses what it likes to call its own internal “talent supply chain” that ensures continuity of highly-skilled staff. 

The company has a Transport Education Training Authority (TETA)- accredited internal academy that makes sure all qualifications are professionally recognised.

In addition to leadership programmes and other behavioural skills training to address the required competencies, bursaries are also offered to high potential employees who are able to pursue degrees and post-degree qualifications. 

BIL believes that while learnerships provide industry basics, tertiary study and other training address the current and future skills essential to the dynamic supply chain industry.

BIL also offers wellness solutions and employee support solutions. This offering was especially well received during the Covid-19 lockdowns.

Furthermore, the company programme includes periodical internal employee satisfaction surveys to understand what employees are going through in the workplace.

“We also have a robust and continuous improvement performance management approach which is linked to our reward system. Lastly, we have effective methods to celebrate successes and drive innovation,” Dimo concludes.

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Delivering Change: How Logistics Helps Connect Communities and Create Social Impact in South Africa

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Every day, FedEx connects people, businesses and communities through its global network. While that network is best known for moving packages around the world, its impact extends beyond commerce. The same expertise that helps keep supply chains moving can also help connect communities with the resources, opportunities and support they need to thrive.

Across South Africa, community organisations are working to address local challenges and expand opportunities for young people. Their impact, however, depends not only on funding and commitment, but also on the ability to reach people consistently and effectively. From delivering essential resources to bringing together volunteers and community partners, logistics plays an important role in turning good intentions into meaningful action.

Social impact does not happen in isolation,” says Nelson Teixeira, Managing Director of Operations for Sub-Saharan Africa at FedEx. “Whether it’s supporting youth programmes, enabling volunteers or helping organisations reach underserved communities, reliable logistics plays an important role in making that impact possible.

Through FedEx Cares, the company’s global community engagement programme, FedEx works alongside nonprofit organisations, customers and team members to help strengthen communities, create opportunities for young people and inspire employee volunteerism. In South Africa, this commitment comes to life through initiatives that reflect the spirit of Mandela Day – bringing people together to make a meaningful difference through collective action.

One example is FedEx Play Parks, delivered in partnership with Kids Collab. The initiative expands access to safe, inclusive and structured play spaces for children in underserved communities, helping support physical development, social wellbeing and stronger social connections.

Complementing this effort, FedEx Day of Play brings together children, community organisations and FedEx volunteers through activities that encourage participation, play and connection. As part of the company’s Mandela Day activities, it reflects FedEx’s commitment to creating positive experiences that leave a lasting impact.

FedEx also supports organisations such as Sporting Chance, whose Street Soccer Programme uses sport to promote youth development, life skills and social inclusion. Together, these initiatives help create environments where young people can build confidence, develop new skills and realise their potential.

Collaboration is essential when it comes to addressing complex social challenges,” says Teixeira. “Community organisations bring local knowledge and trusted relationships, while businesses can contribute skills, resources and operational expertise. When these strengths come together, it becomes possible to create initiatives that have a broader and more lasting impact.

That spirit of collaboration is reflected in the commitment of FedEx team members, who volunteer their time and expertise alongside community organisations throughout the year. Their involvement demonstrates that creating meaningful impact is not only about investment, but also about showing up, contributing and supporting the communities where they live and work.

As South Africa continues to create new opportunities for young people and strengthen community wellbeing, collective action will remain essential. Through FedEx Cares, FedEx remains committed to using its people, expertise and global network to help create opportunities, strengthen communities and deliver lasting social impact.

At its core, logistics is about connecting people with possibility,” concludes Teixeira. “When those connections help young people access new opportunities and strengthen the communities around them, we see the impact that is possible when we work together.

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Freight Forwarding in South Africa: Choosing the Right Logistics Partner

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When goods move from one country to another, there’s far more happening behind the scenes than simply booking space on a ship or aircraft. Freight forwarders coordinate every stage of the journey, from transport and customs clearance to warehousing and final delivery, helping businesses navigate an increasingly complex global supply chain.

Although many freight forwarders offer similar core services, their strengths can vary considerably. Some specialise in time-sensitive air freight, while others focus on ocean freight, project cargo or cross-border transport across Africa. Understanding those differences can help businesses choose a logistics partner that best suits their operations.

Global Reach and International Networks

For businesses importing or exporting goods, access to an established global network can make a significant difference. International freight forwarders work with shipping lines, airlines, customs authorities and logistics partners around the world, helping shipments move more smoothly between countries.

Companies such as DHL Global Forwarding, Kuehne+Nagel and DSV are recognised for their extensive international networks, making them a popular choice for businesses that regularly move freight across multiple markets.

Industry Expertise Matters

Every industry has different logistics requirements. A shipment of automotive components doesn’t move in the same way as pharmaceutical products or oversized mining equipment, and each comes with its own compliance, handling and transport considerations.

Many freight forwarders have developed specialist expertise in particular sectors. DB Schenker has built a strong reputation in industrial and automotive logistics, while Rhenus Logistics supports industries ranging from manufacturing and retail to project cargo and supply chain management.

Technology Is Becoming Part of the Service

Freight forwarding has become far more transparent than it was a decade ago. Businesses increasingly expect to know where their shipments are, receive regular updates and access documentation without lengthy delays or unnecessary administration.

Many of the industry’s leading providers now offer digital tracking, online shipment management and real-time reporting, giving customers greater visibility throughout the freight journey. For businesses managing international supply chains, that information has become just as valuable as the transport itself.

Looking Beyond Transport

A freight forwarder often provides much more than transport. Customs brokerage, warehousing, cargo insurance, distribution and supply chain consulting have become part of the broader service offering, allowing businesses to work with a single logistics partner across multiple stages of the supply chain.

This is particularly valuable for businesses looking to simplify operations, reduce administrative complexity and improve coordination between suppliers, transport providers and customers.

Choosing the Right Freight Forwarder

There’s no single freight forwarder that’s right for every business. The best choice depends on what you’re moving, where it’s going and the level of support your operation requires.

For some businesses, a global network may be the priority. Others may place greater value on specialist industry experience, digital visibility or customs expertise. Taking the time to compare capabilities, rather than simply comparing prices, often leads to stronger partnerships and more resilient supply chains.

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Gearing for Efficiency: RFA and SAFLA Sign Memorandum of Understanding

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The Road Freight Association (RFA) and the South African Freight and Logistics Association (SAFLA) have formalised a strategic partnership through the signing of a Memorandum of Understanding (MoU), thereby creating a broader advocacy framework into the freight forwarding and logistics space.

The agreement establishes a framework for structured collaboration across customs modernisation, border digitalisation, trade facilitation and capacity building, with the shared goal of reducing friction and costs throughout the supply chain.

RFA CEO Gavin Kelly welcomed the partnership, describing it as a natural and timely alignment of purpose. “The road freight sector does not operate in isolation. Every delay at a port of entry, every manual Other Government Agency (OGA) process, every compliance bottleneck has a direct bearing on road freight transporters in the supply chain.

“By aligning formally with SAFLA, we extend our lobbying reach into the forwarding sector and give government a combined and unified signal on trade facilitation priorities rather than a series of fragmented requests and proposals from the industry.

“Multiple voices, speaking in concert, carry far greater weight than any one association speaking alone. This MoU allows the RFA to broaden its advocacy footprint in a meaningful and credible way,” Kelly said.

SAFLA Executive Officer Dave Logan expressed equal enthusiasm, emphasising the importance of addressing the practical needs of both SAFLA and RFA members, as well as the broader transport and logistics industries in South Africa through coordinated action.

“Collaboration is a necessity in the freight industry. Our members operate at the interface of customs, border management, regulatory compliance and international trade, and they face challenges that no single association can resolve alone. 

“Joining forces with the RFA creates a platform where the combined weight of our memberships can drive real, tangible improvements. We are particularly encouraged by the momentum already building through SAFLA’s participation in the South African Revenue Service (SARS) Stakeholder Forums. This MoU deepens those engagements by bringing road freight perspectives into our discussions with the country’s revenue services.

“SAFLA is excited about this development and looks forward to working with the RFA,” Logan added.

Shared Focus Areas and Practical Priorities

The MoU identifies several priority areas for joint action, including engagement with SARS, the digitalisation of OGA processes, Smart Border development, trade facilitation improvements, capacity building and process mapping. 

The two associations will also establish escalation mechanisms to address systemic challenges on behalf of their respective memberships. A particular emphasis has been placed on OGA digitalisation and customs streamlining, areas where inefficiencies continue to generate unnecessary compliance costs.

Smoother OGA and SARS processes reduce the administrative burden on freight forwarders and clearing agents, and those savings filter directly down the supply chain to road freight operators and transporters. For the RFA, this connection is central to the partnership’s value proposition.

The Memorandum will be reviewed annually by the Chief Executives of both associations, ensuring that the collaboration remains responsive to the evolving needs of the sector and to developments in South Africa’s customs and border management environment.

The agreement was signed on 1 July 2026.

RFA CEO Gavin Kelly

SAFLA’s Executive Officer Dave Logan

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